What we do

Interior Design

We have a genuine passion and a well-established flair for Interior Design. We can proudly state that our forte lies in our flexibility and our ability to undertake projects of differing volume, type and as varied or unique in demand. A dedicated design development team works closely with our manufacturing facilities / partners to develop and customize design solutions and details for differing clients as per their requirements. Design is not just what it looks like and feels like. Design is how it works.

Turnkey Contracting

Woodlife handles projects from first scratch to final finish. Our team professionally manages and executes projects with the perfect fit and finish as per your stipulation. In line with our pledge to quality & ethics, we strive to ensure that our projects are always completed on time and in compliance with the set budgets. We insist on incorporating the latest technology throughout our process and adopting state of the art machinery and tools in our methodology be it site or shop floor.

Product Development

We have more than fifteen years of experience in design, manufacturing, and retailing in furniture and related products catering to the local & overseas markets. we are technically-skilled and take a craftsman’s approach to translating dreams into reality. Well-accustomed to working with a variety of raw materials, we are adept in forging products and solutions from disparate sources. Our technical expertise reveals itself in how we work with the elegance of solid woods as well as the modernity of processed woods.

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OUR PROCESS

Meet & Agree
Idea & Concept
Design & Create
Build & Install

At woodlife, the client’s views and opinions are most crucial, to evolving and delivering a design that is client-centric. Our initial meeting entails an understanding of the design brief and functional requirements. We don’t stop here! What sets us apart, is that we go a step further in identifying their personal aesthetic inclinations, before we get down to the drawing board. This enables us to develop a personal rapport with the client which helps us understand their specific needs…

To us, creativity means problem solving; we believe that the beauty of design is in how effective a solution it produces. So our design team doesn’t believe in decoration for the sake of beauty. We don’t blindly replicate fashions and trends, or try to fit square pegs into round holes. We find fresh ways to work within the boundaries set by each client we take on to produce results that are as unique as they are functional.

“Experience with design is experience with people” By gathering in-depth knowledge of scope, budget and vision, we are able to tailor our service to fit any brief. So our designers & project managers take the time to listen and learn about the specific considerations of each new job before offering initial guidance and direction, and ongoing reporting and project management.

“Design is not just what it looks like and feels like. Design is how it works” Unlike independent contractors, Woodlife houses a construction & joinery factory. That means our design and management team work directly and immediately with an on-site construction, installation and sourcing team. Be it our team of skilled artisans in the factory or the experienced site personnel’s they all strive for quality & perfection at every level. In depth subject knowledge and experience helps them adapt to the varying site conditions and implementing suitable production and installation practices depending on the need of the hour. Use of technology & machinery gives them that edge over traditional carpentry. Every installation is a work of pride for the team at Woodlife!

Our Team

Hanif Mohammed

Director

Hanif Mohammed is an Interior Designer with a Design and Engineering background who comes from the third generation of Architects and Engineers. His professional strengths come from over 15 years of work experience in the field of Design & Furniture manufacturing both in domestic & International markets. His eye for detail and quest for engineering designs translate into functional & applied results. He is passionate about working with customised Interior solutions making each Design unique to fit the customer’s need. He incorporates local flavour to interior spaces by working with artisans from the area. He consults for setting up wood working units in both panel based & solid wood. Hanif is the founder of Woodlife and heads the Design & Development team. Hanif’s vision for Woodlife is to make the organisation a creative hub for Quality conscious work by engaging with the right team of people. He plans to set up a wood working technical training work shop (along with machinery manufacturers) to raise the basic standard & quality of the available work force / talent in the future. Outside of work Hanif is a nature lover and enjoys Travel, Angling, Off roading & is an automotive enthusiast.

Veena Balasubramaniam

Director (Finance & Marketing)

Ameira Veena Balasubramaniam comes from a Business Management and Finance background with over 18 years of work experience in areas of Human Resources, Business development and Finance. She was a Banking and Wealth management specialist and moved on to be an integral part of a successful start-up company in Chennai involved in Eco Home constructions and manufacturers of Biological Sewage Treatment Plants. She now heads Marketing and Finance for Woodlife. She is passionate about Humanitarian work, apart from being actively involved with local environmental issues she has also worked & volunteered with the Belgian Red Cross and NGOs in post Tsunami Recovery & Reconstruction works in Sri lanka. She is an animal lover and passionate traveller. Her other interests include Cycling, Trekking and Cooking.

Usman Hameed

Director (IT)

Usman Hameed handles IT (Marketing) & Technical support for Woodlife. Usman is a gemmologist by profession and has worked in the field of gemmology over 10 years both in India and USA. His career took a turn from Gemmology to IT technology when Usman discovered that his interests & passions lie in IT, Graphic Designing & related services. He successfully owns & operates a brand called “Creo Work” that specialises in IT (Marketing) service & solutions. Usman likes travelling, is a food lover and a prospector for gemstones.